Email Marketing Training by Experts
Our Training Process
Email Marketing - Syllabus, Fees & Duration
Email marketing overview
- Introduction to Advanced Email Marketing
- Fundamentals of Email Marketing
- Email Best Practices and Myths
- Bulk Email concept
- Things you can do with Emails
Elements of marketing emails
- Advantages of the different text formats (HTML or Plain Text)
- Permissions & E-permissions
- Frequency & Ethics of Newsletters
- Defining your Goals
- Email Marketing Strategies
Email Marketing Tools and Software
- Email Software and Tools
- Email Software Analysis
- Selecting Email Software
- Importing Email Lists
- Practical on 3 Software for Lists
- Custom Fields
- Double Opt IN
- Lead or Contact Fields
- Content First
- Sending Email Campaign
- Sending HTML Email Campaign
- Sending Mobile Responsive Email
- Email Open Rate
- Email Click Through Rate
- Email A/B Testing
- Variant Case Study
- Segmentation Strategy
- List Segmentation and Campaign
Email Marketing Templates
What You’ll Learn: Detailed Syllabus
Module 1: Introduction to Email Marketing (30 Minutes)
- The importance of email marketing in the digital landscape
- Overview of tools and platforms: Mailchimp, HubSpot, and others
- Understanding the customer lifecycle in email marketing
Module 2: Setting Up Mailchimp for Campaigns (1 Hour)
- Creating and configuring a Mailchimp account
- Building and managing email lists effectively
- Understanding segmentation and audience targeting
- Integrating Mailchimp with websites and e-commerce platforms
Module 3: Crafting Effective Email Campaigns (1 Hour)
- Designing visually appealing emails using Mailchimp templates
- Writing compelling subject lines and copy
- Adding images, links, and call-to-action buttons
- Personalizing emails for higher engagement
Module 4: Email Automation with Mailchimp (1 Hour)
- Setting up automated workflows: Welcome emails, drip campaigns
- Using triggers for behavior-based email sequences
- Retargeting strategies with automated email campaigns
- Best practices for effective email automation
Module 5: Measuring Success and Optimizing Campaigns (1 Hour)
- Key performance metrics: Open rates, click-through rates, and conversions
- Using Mailchimp analytics to track campaign performance
- Conducting A/B testing for subject lines and content
- Strategies for improving deliverability and reducing spam complaints
Hands-On Training and Real-Time Projects
- Design and launch a live email campaign using Mailchimp.
- Analyze campaign performance and make data-driven decisions.
- Work on a practical project to create a portfolio-ready email strategy.
Why Choose This Course?
- Learn from Experts : Instructors with real-world experience in email marketing.
- Comprehensive Curriculum: Covers both foundational concepts and advanced techniques.
- Practical Application: Hands-on projects and real-time problem-solving.
- Internship Opportunities : Gain industry experience to boost your career prospects.
- Placement Assistance: Dedicated support to help you find email marketing roles.
Attend a Free Trial Class
Not sure if this course is for you? Join our free trial class to explore our teaching methodology and course content.
Enroll Today to Master Email Marketing!
Take control of your marketing strategy and drive business success with this focused training.
Transform your skills. Optimize your campaigns. Join our Email Marketing Course today!
This syllabus is not final and can be customized as per needs/updates
- Since 2001, Making IT Experts by Experts
- Duration: 3 Hours (Vary as per your skill)
- Course Fees
- Individual Live Classes (1:1)
- Batch Classes @ Low Fees
- Training on Your Time, Any Where
- Access to Recorded Videos
- Practical Internship on Projects
- 100% Placement Support by our jobsNEAR.in
- Training/Internship Certificate
- Web Development Courses in Atlanta
- Mobile App Develpment Courses in Atlanta
- Website Design Courses in Atlanta
- Networking and Security Courses in Atlanta
- Digital Marketing (SEO) Courses in Atlanta
- Graphics Training Courses in Atlanta
- Cloud Computing Courses in Atlanta
- Mean Stack Development Courses in Atlanta
- Python Full Packages Courses in Atlanta
- Animation & Video Editing Courses in Atlanta
- Mern Stack Development Courses in Atlanta
Course Highlights
Featured Courses
We teach you the role of email marketing, evaluate the use of email marketing as a tool and assess the strengths and weaknesses of email marketing. Our classes are conducted by industry professional trainers and in addition, they assist you to clear your all doubts in an efficient manner. The amount for email marketing is comparatively low cost when compared to other alternative techniques and also it does not would like abundant data regarding campaign creation. One of the other advantages of Email promoting is that you simply will produce totally different email list where you can categorize customers based on the location, gender, preferences, and alternative criteria and send targeted content to those supported on their preferences. Email remains one in every of the most economical and powerful types of on-line promotion. While not relying on advertising or SEO you will reach current customers on your email list. Email marketing aims to remodel unknown to friends, ends up in sales, sales to recurrent customers, repeat customers to complete advocates. Once used properly, Email promoting is an organization's single best marketing tool to spice up potentialities and push repeat purchases. With such plenty of competition in the market these days, you must desire a tremendous marketing strategy for making your business profitable and one of those methods is Email marketing. In an email, you will retarget the audience for which they need to be subscribed.
