Social Media Marketing Training by Experts

;

Our Training Process

Social Media Marketing - Syllabus, Fees & Duration

Module 1: Introduction to Social Media Marketing

  1. Overview of Social Media Marketing

    • Definition and importance
    • Evolution of social media
    • Current trends and future predictions
  2. Benefits and Challenges of Social Media Marketing

    • Advantages for businesses
    • Common challenges and how to overcome them
  3. Understanding Different Social Media Platforms

    • Overview of major platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, Pinterest, YouTube)
    • Choosing the right platforms for your business

Facebook Marketing

  • Faceboob Page Settings and Promotion
  • Facebook Groups, Profile, Events
  • Facebook Ad Campaigns & Reporting
  • Facebook Monetisation

Instagram Marketing

  • Profile Settings (personal, creator, and business)
  • Instgram Campaigns
  • Followers, Influencers and Collabs
  • Instagram Monetisation

YouTube Marketing

  1. YouTube Channel Optimisation
  2. Video Creation & Uploading
  3. YouTube Settings
  4. YouTube Monetisation

Module 2: Developing a Social Media Strategy

  1. Setting Goals and Objectives

    • SMART goals for social media
    • Aligning social media goals with business objectives
  2. Audience Research and Segmentation

    • Identifying your target audience
    • Creating audience personas
  3. Competitive Analysis

    • Analyzing competitor social media strategies
    • Identifying opportunities and gaps
  4. Crafting a Social Media Plan

    • Content calendar creation
    • Budgeting and resource allocation

Module 3: Content Creation and Curation

  1. Types of Content

    • Text, images, videos, infographics, and more
    • Best practices for each type
  2. Content Ideation and Planning

    • Brainstorming techniques
    • Content pillars and themes
  3. Content Creation Tools and Techniques

    • Graphic design tools (Canva)
  4. User-Generated Content and Influencer Marketing

    • Encouraging and leveraging user-generated content
    • Collaborating with influencers

Module 4: Social Media Advertising

  1. Introduction to Social Media Ads

    • Benefits of paid social media
    • Overview of advertising options on major platforms
  2. Creating Effective Ad Campaigns

    • Ad copy and design best practices
    • Targeting and segmentation
  3. Budgeting and Bidding Strategies

    • Setting a budget
    • Bid types and strategies
  4. Measuring Ad Performance

    • Key metrics and KPIs
    • Analyzing ad performance and optimizing

Module 5: Engagement and Community Management

  1. Building and Managing Online Communities

    • Strategies for community building
    • Engaging with your audience
  2. Handling Negative Feedback and Crisis Management

    • Best practices for responding to negative comments
    • Developing a crisis management plan
  3. Customer Service on Social Media

    • Providing support through social media channels
    • Tools for social media customer service

Module 6: Analytics and Reporting

  1. Tracking Social Media Performance

    • Key performance indicators (KPIs)
    • Tools for tracking and analytics
  2. Analyzing Data and Gaining Insights

    • Making sense of social media data
    • Turning insights into action
  3. Reporting and Presenting Results

    • Creating effective reports
    • Presenting findings to stakeholders

Module 7: Advanced Social Media Strategies

  1. Social Media SEO

    • Optimizing social media profiles and posts for search
    • Integrating social media with SEO strategy
  2. Social Media Automation and Tools

    • Tools for scheduling and automation (Hootsuite, Buffer)
    • Best practices for using automation
  3. Integrating Social Media with Other Marketing Channels

    • Cross-channel marketing strategies
    • Using social media data to inform other marketing efforts
  4. Staying Updated with Social Media Trends

    • Following industry news and updates
    • Adapting to changes in social media platforms and algorithms

Module 8: Case Studies and Practical Application

  1. Analyzing Successful Social Media Campaigns

    • Case studies from various industries
    • Key takeaways and lessons learned
  2. Hands-On Projects

    • Developing and implementing a social media strategy
    • Creating and managing a social media campaign
  3. Peer Reviews and Feedback

    • Presenting projects to the class
    • Providing and receiving constructive feedback

Download Syllabus - Social Media Marketing
This syllabus is not final and can be customized as per needs/updates
 
10000+
20+
50+
25+

Social Media Marketing Jobs in Columbus

Enjoy the demand

Find jobs related to Social Media Marketing in search engines (Google, Bing, Yahoo) and recruitment websites (monsterindia, placementindia, naukri, jobsNEAR.in, indeed.co.in, shine.com etc.) based in Columbus, chennai and europe countries. You can find many jobs for freshers related to the job positions in Columbus.

  • Social Media Manager
  • SMM Executive
  • SMM Manager
  • Digital Marketing Expert
  • Content Creator
  • SMM Trainer
  • Intern SMM
  • Social Media Marketing
  • Digital Content Expert
  • SM Content Executive

Social Media Marketing Internship/Course Details

Social Media Marketing internship jobs in Columbus
Social Media Marketing Module 1: Introduction to Social Media Marketing Overview of Social Media Marketing Definition and importance Evolution of social media Current trends and future predictions Benefits and Challenges of Social Media Marketing Advantages for businesses Common challenges and how to overcome them Understanding Different Social Media Platforms Overview of major platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, Pinterest, YouTube) Choosing the right platforms for your business Facebook Marketing Faceboob Page Settings and Promotion Facebook Groups, Profile, Events Facebook Ad Campaigns & Reporting Facebook Monetisation Instagram Marketing Profile Settings (personal, creator, and business) Instgram Campaigns Followers, Influencers and Collabs Instagram Monetisation YouTube Marketing YouTube Channel Optimisation Video Creation & Uploading YouTube Settings YouTube Monetisation Module 2: Developing a Social Media Strategy Setting Goals and Objectives SMART goals for social media Aligning social media goals with business objectives Audience Research and Segmentation Identifying your target audience Creating audience personas Competitive Analysis Analyzing competitor social media strategies Identifying opportunities and gaps Crafting a Social Media Plan Content calendar creation Budgeting and resource allocation Module 3: Content Creation and Curation Types of Content Text, images, videos, infographics, and more Best practices for each type Content Ideation and Planning Brainstorming techniques Content pillars and themes Content Creation Tools and Techniques Graphic design tools (Canva) User-Generated Content and Influencer Marketing Encouraging and leveraging user-generated content Collaborating with influencers Module 4: Social Media Advertising Introduction to Social Media Ads Benefits of paid social media Overview of advertising options on major platforms Creating Effective Ad Campaigns Ad copy and design best practices Targeting and segmentation Budgeting and Bidding Strategies Setting a budgetBid types and strategies Measuring Ad Performance Key metrics and KPIs Analyzing ad performance and optimizing Module 5: Engagement and Community Management Building and Managing Online Communities Strategies for community building Engaging with your audience Handling Negative Feedback and Crisis Management Best practices for responding to negative comments Developing a crisis management plan Customer Service on Social Media Providing support through social media channels Tools for social media customer service Module 6: Analytics and Reporting Tracking Social Media Performance Key performance indicators (KPIs) Tools for tracking and analytics Analyzing Data and Gaining Insights Making sense of social media data Turning insights into action Reporting and Presenting Results Creating effective reportsPresenting findings to stakeholders Module 7: Advanced Social Media Strategies Social Media SEO Optimizing social media profiles and posts for search Integrating social media with SEO strategy Social Media Automation and Tools Tools for scheduling and automation (Hootsuite, Buffer) Best practices for using automation Integrating Social Media with Other Marketing Channels Cross-channel marketing strategies Using social media data to inform other marketing efforts Staying Updated with Social Media Trends Following industry news and updates Adapting to changes in social media platforms and algorithms Module 8: Case Studies and Practical Application Analyzing Successful Social Media Campaigns Case studies from various industries Key takeaways and lessons learned Hands-On Projects Developing and implementing a social media strategy Creating and managing a social media campaign Peer Reviews and Feedback Presenting projects to the class Providing and receiving constructive feedback .

Meet a Few of our Industry Experts 🚀 Your Pathway to IT Career

Akash

Mobile: +91 9446600368
Location: Maharashtra, Online (Columbus)
Qualification: B. Tech

Experience: My skills are java MySql Kotlin Android studio and 6 month experience in Android development   more..

Suman

Mobile: +91 9895490866
Location: Bihar, Online (Columbus)
Qualification: Master Of Computer Application

Experience: I worked at Paytm as Data associated but currently I am looking job frontend developer I maked some project using  more..

Harshada

Mobile: +91 91884 77559
Location: Maharashtra, Online (Columbus)
Qualification: B.tech in computer science and engineering

Experience: On paper i dont have experince in testing but i have knowledge and good hand on testing for test cases  more..

Aiswarya

Mobile: +91 91884 77559
Location: Kerala, Online (Columbus)
Qualification: Mtech in Electronics and Communication Engineering with Specialization in wireless technology

Experience: Flutter Kotlin C C++ Android Game development Unreal engine |   more..

Srinivasan

Mobile: +91 91884 77559
Location: Tamil Nadu, Online (Columbus)
Qualification: Graduate

Experience: With over a year of experience in graphic design and eight months in a management role I have developed a  more..

Sanjana

Mobile: +91 91884 77559
Location: Tamil Nadu, Online (Columbus)
Qualification: BE CSE

Experience: I have a strong background in cybersecurity particularly in hands-on experience and project work Your projects include developing a data  more..

Archa

Mobile: +91 91884 77559
Location: Kerala, Online (Columbus)
Qualification: Msc Computer Science

Experience: As a Frontend MERN intern I've gained three months of hands-on experience in MongoDB Express React and Node js My  more..

Kumaraguru

Mobile: +91 8301010866
Location: Salen, Online (Columbus)
Qualification: BCA

Experience: I have completed software testing course java selenium automation testing and Manuel testing   more..

PRASHANT

Mobile: +91 91884 77559
Location: Himachal Pradesh, Online (Columbus)
Qualification: B.E. CIVIL

Experience: High-performing OSP TCP Design Engineer with solid background in Civil engineering Skilled in using AutoCAD software Civil 3D Google Earth  more..

Vishnu

Mobile: +91 91884 77559
Location: Kerala, Online (Columbus)
Qualification: Bsc Computer science

Experience: 2 year exprience Experience in security policy Web security System security firewall Data security Find vernability to fix Learn and  more..

Anuraag

Mobile: +91 9446600368
Location: Chennai, Online (Columbus)
Qualification: Diploma in 3d Animation

Experience: I have 5 years of experience in graphic design i do logo design Brochure leaflet Website Banner Social Media Post  more..

Usha

Mobile: +91 9446600368
Location: Kerala, Online (Columbus)
Qualification: Post graduation

Experience: With 14 years of experience in different fields I possess a strong skillset in: Creating engaging learning materials and workshops  more..

Roshani

Mobile: +91 8301010866
Location: Jharkhand, Online (Columbus)
Qualification: B.E

Experience: Kotlin android GitHub coroutine jetpack compose compose test rule  more..

Vinod

Mobile: +91 91884 77559
Location: Maharashtra, Online (Columbus)
Qualification: BE Mechanical

Experience: Manual testing automation testing sql selenium core java  more..

Jatin

Mobile: +91 89210 61945
Location: Punjab, Online (Columbus)
Qualification: BTech Computer Science Engineering

Experience: Html css javascript typescript angular git sql basics of node  more..

malhaar

Mobile: +91 9895490866
Location: West Bengal, Online (Columbus)
Qualification: Btech

Experience: Angular python django tailwind css html5  more..

yamini

Mobile: +91 8301010866
Location: Maharashtra, Online (Columbus)
Qualification: MCA

Experience: manual testing Automation Testing  more..

Nihal

Mobile: +91 91884 77559
Location: Kerala, Online (Columbus)
Qualification: BCOM

Experience: I have a strong foundation in DevOps practices having completed a 6-month internship focused on DevOps and cloud technologies During  more..

Tania

Mobile: +91 9895490866
Location: West Bengal, Online (Columbus)
Qualification: Computer science and engineering student

Experience: I have prior experience in C C++ python and MySQL I have prepared many types of projects like air plane  more..

Sukriti

Mobile: +91 91884 77559
Location: Delhi, Online (Columbus)
Qualification: In Graduation

Experience: I am very enthusiastic person and very eager to learn new things I am very hardworking student and a quick  more..

Ambrish

Mobile: +91 98474 90866
Location: Uttar Pradesh, Online (Columbus)
Qualification: Multimedia Web Engineer

Experience: Photoshop Illustrator Logo Design UI designs Art UX design   more..

Navaneetan

Mobile: +91 9446600368
Location: Tamil Nadu, Online (Columbus)
Qualification: B.Tech CSE

Experience: Web Application testing OWASP TOP 10 Kali Linux   more..

Vimal

Mobile: +91 9895490866
Location: Maharashtra, Online (Columbus)
Qualification: B.E(I.T)

Experience: Manual testing automation testing |   more..

Shree

Mobile: +91 98474 90866
Location: Uttar Pradesh, Online (Columbus)
Qualification: Master of computer application

Experience: I Have Good knowledge like html5 CSS3 react bootstrap javascript MySQL python Java Mango db  more..

SHAIK

Mobile: +91 98474 90866
Location: Andhra Pradesh, Online (Columbus)
Qualification: B.tech

Experience: ï‚§ Better knowledge in Microsoft Excel Microsoft Word Powerpoint ï‚§ Better knowledge in AUTOCAD ï‚§ Basic knowledge in Revit 3ds  more..

Vijina

Mobile: +91 98474 90866
Location: Kerala, Online (Columbus)
Qualification: Mca

Experience: Entry-level front-end developer around 1 years of experience in design analysis development and testing of User Interface framework in various  more..

Ajeeba

Mobile: +91 9895490866
Location: Tamil Nadu, Online (Columbus)
Qualification: MCA

Experience: Manual Testing Agile and waterfall methodologies Jira cross browser compatibility testing Functional testing Regression Bug tracking Test case Execution Test  more..

Patel

Mobile: +91 91884 77559
Location: Gujarat, Online (Columbus)
Qualification: BCA ,MSC.IT

Experience: I have 2 5 year experience as a flutter developer   more..

Kundan

Mobile: +91 91884 77559
Location: Uttar Pradesh, Online (Columbus)
Qualification: B.arch

Experience: Architecture design Interior design working and detailing AutoCAD Photoshop Sketchup Lumion 10 years experience in the feild of Architecture   more..

Madhav

Mobile: +91 89210 61945
Location: Uttar Pradesh, Online (Columbus)
Qualification: MCA

Experience: Java Html CSS Sql Sdlc agile scrum Have experience in front end development  more..

SILPA

Mobile: +91 8301010866
Location: Kerala, Online (Columbus)
Qualification: B. Tech

Experience: Python HTML CSS SQL python Full-stack developer Intern @camerinfolks Pvt Ltd (4months) |   more..

NIKHIL

Mobile: +91 91884 77559
Location: Malappuram , Online (Columbus)
Qualification: B. Tech computer science

Experience: Skills: seo sem smm Experience: fresher  more..

Achal

Mobile: +91 9446600368
Location: Uttar Pradesh, Online (Columbus)
Qualification: B. Tech Cse

Experience: Dear sir I'm a B Tech CSE student at Shri Ramswaroop Memorial University with a passion for building innovative Android  more..

Anjul

Mobile: +91 9895490866
Location: Punjab, Online (Columbus)
Qualification: Class 12 (2021) pursuing graduation degree in economics from DU.

Experience: I have been teaching online & offline classes of standard plus one and plus two in the field of economics  more..

Anurag

Mobile: +91 91884 77559
Location: Mumbai, Online (Columbus)
Qualification: BE

Experience: Manual testing Automation testing SQL Python POstman | Resume for   more..

Sharath

Mobile: +91 9446600368
Location: Karnataka, Online (Columbus)
Qualification: MSC IT

Experience: Having 10 years experience in computer hardware & networking  more..

Yukthi

Mobile: +91 8301010866
Location: Karnataka, Online (Columbus)
Qualification: BE

Experience: I can translate figma design into flutter Implementation of api's and third part api's Firebase Have worked on both android  more..

Shikha

Mobile: +91 89210 61945
Location: Indore, Online (Columbus)
Qualification: BE

Experience: I have 4 year of experience in manual testing and 1 year of automation testing | Resume for   more..

Rajeshwari

Mobile: +91 8301010866
Location: Tamil Nadu, Online (Columbus)
Qualification: M. Sc

Experience: Hi I'm Automation testing selenium in Java fresher and have used to many framework in TestNG Cucumber page object model  more..

Imroz

Mobile: +91 98474 90866
Location: Maharashtra, Online (Columbus)
Qualification: B. Tech

Experience: As a Senior WordPress Developer my skills and experience include: WordPress Development: Led teams in executing complex projects improving delivery  more..

Utsav

Mobile: +91 89210 61945
Location: Gandhinagar Gujarat, Online (Columbus)
Qualification: B.E. in Computer Engineering

Experience: Python software development - 1 3 yearsApplication for Python Django  more..

Chandra

Mobile: +91 98474 90866
Location: Telangana, Online (Columbus)
Qualification: MBA

Experience: Manual Testing Regression Smoke Sanity Functional testing and i have knowledge in jira and preparing test cases  more..

Sushma

Mobile: +91 9895490866
Location: Maharashtra, Online (Columbus)
Qualification: BCA(SCIENCE)

Experience: C language SQL and oracle data structure WordPress I do not have any experience of work I am fresher   more..

divanshi

Mobile: +91 91884 77559
Location: Punjab, Online (Columbus)
Qualification: mtedh

Experience: Creative writing seo-focused writing article blog writing  more..

swapnali

Mobile: +91 91884 77559
Location: Maharashtra, Online (Columbus)
Qualification: Msc IT

Experience: I have full time experience in functional web and mobile app testing Also involved in all scrum methodologies Worked in  more..

Kanhaiya

Mobile: +91 89210 61945
Location: Madhya Pradesh, Online (Columbus)
Qualification: MSc cs

Experience: Install configure troubleshoot and maintain systems running Windows XP 7 8 8 1 10 and 11 Server 2008 2012 and  more..

Sujit

Mobile: +91 91884 77559
Location: Surat, Online (Columbus)
Qualification: BCA

Experience: I have experience of 2 years as a wordpress development   more..

VINOTHKUMAR

Mobile: +91 9446600368
Location: Tamil Nadu, Online (Columbus)
Qualification: B.E. Computer science and engineering

Experience: I have 2 years of working experience in flutter   more..

TOMIN

Mobile: +91 89210 61945
Location: kochi, Online (Columbus)
Qualification: Graduation

Experience: I am a fresher Graduated in Footwear design and production I have diploma in data entry and completed a 4  more..

Rahana

Mobile: +91 98474 90866
Location: malappuram, Online (Columbus)
Qualification: b-tech

Experience: python development and data analysis Application for Python Django  more..

Aravind

Mobile: +91 98474 90866
Location: Tamil Nadu, Online (Columbus)
Qualification: Bachelor of Engineering

Experience: Core Java my sql frameworks bbd testng pom junit Manual testing azure ms excel |   more..

Vishant

Mobile: +91 98474 90866
Location: Punjab, Online (Columbus)
Qualification: BCA

Experience: Flutter dart react javascript html node css mysql monogodb  more..

Shubham

Mobile: +91 8301010866
Location: Maharashtra, Online (Columbus)
Qualification: BSC CS

Experience: Experienced in MERN Stack TailwindCSS Svelte Relational database and programming languages like TypeScript Java Rust C  more..

Meenu

Mobile: +91 98474 90866
Location: Aluva, Online (Columbus)
Qualification: MCA

Experience: Junior software developer I had been as junior developer where there was chance to deal with front end technologies like  more..

Archi

Mobile: +91 91884 77559
Location: Delhi, Online (Columbus)
Qualification: Graduated

Experience: Creative branding packaging UI design Adobe Suite expertise trend-savvy and detail-oriented 2 years of experience in graphic design creating branding  more..

Visal

Mobile: +91 9446600368
Location: Kerala, Online (Columbus)
Qualification: BSc Computer Science

Experience: Experienced in Software testing from Cognizant Technology Solutions Has skills in Manual testing design and execution Selenium automation based on  more..

Parthi

Mobile: +91 91884 77559
Location: Tamil Nadu, Online (Columbus)
Qualification: B. Sc cs

Experience: Skills Linux aws devops ccna  more..

Muhammad

Mobile: +91 91884 77559
Location: Thalassery , Online (Columbus)
Qualification: BE ECE

Experience: Done three projects with python django Blog e-commerce social media Knowledge in django rest framework Application for Python Django  more..

Ruchita

Mobile: +91 9446600368
Location: Maharashtra, Online (Columbus)
Qualification: MCA

Experience: Core java Manual Testing automation testing |   more..

Prince

Mobile: +91 91884 77559
Location: Himachal Pradesh, Online (Columbus)
Qualification: Certified Ethical Hacker

Experience: Microsoft Office Ethical Hacking Penetration testing Kali Linux Digital Forensics Metasploitable2 Malware analyst Intrusion Detection System Intrusion Prevention System Website  more..

Success Stories

The enviable salary packages and track record of our previous students are the proof of our excellence. Please go through our students' reviews about our training methods and faculty and compare it to the recorded video classes that most of the other institutes offer. See for yourself how TechnoMaster is truly unique.

Photos of Training / Internships

Internship/projects in columbus
Internship/projects in columbus
Internship/projects in columbus
Internship/projects in columbus
Internship/projects in columbus
Internship/projects in columbus
Internship/projects in columbus
Internship/projects in columbus
Internship/projects in columbus
Internship/projects in columbus
Internship/projects in columbus
Internship/projects in columbus

Trained more than 10000+ students who trust Nestsoft TechnoMaster

Get Your Personal Trainer